Helping people experience generosity always yields happy surprises.

According to author David L. Heetland, people want to give, and this book shows how to turn these generous intentions into tangible help for nonprofit organizations. While many leaders are reluctant to make appeals for money, Heetland says that people want to support worthy causes and leave a legacy. This practical step-by-step guide is packed with real-life stories about what works to create and sustain long-term personal relationships with donors. The book shows nonprofit leaders, development and university staff, pastors, campus ministers, fundraisers, and other professionals how to approach and cultivate a donor base to build a more viable and hopeful future. Help people give with intention and share in the joy.

• Product Details
• About the Author